Use Recruitment Workflows to Qualify, Hire & Retain the Right Physicians

Marketware’s Innovative Approach to Physician Recruitment

Recruiting qualified physicians requires a specialized approach. Physician candidates have unique qualifications, licensing requirements, and career considerations that set them apart from other professional roles. We knew there was a lack of support for this unique and specialized industry. Enter Marketware’s Physician Recruitment Platform, designed by and for healthcare recruiters.

Marketware’s platform allows recruiters to create comprehensive physician profiles, templated recruiting workflows, and automated activities. These features work together to help you build your candidate database and manage your providers effectively so that you can find the best fit for your open practice opportunities.

So, how can Marketware’s Physician Recruitment Platform benefit your active recruiting process over others? Let’s get into it.

Track Physician-Specific Information

A typical applicant tracking system allows you to create a candidate profile. However, Marketware includes fields that are relevant to physician recruitment. Additionally, our platform allows you to create custom fields so you can capture valuable insights unique to your organization.

While this overview calls out physician-related fields on a person’s profile, they are not indicative of all fields available to create a comprehensive lead or candidate profile.

Marketware’s Recruitment Fields for Candidate Profiles

What is a Recruitment Workflow?

Recruitment workflows are a defined process consisting of stages used to track the necessary activities for finding your next hire. It should outline the steps involved in sourcing, screening, interviewing, contracting, and initiating onboarding for a particular role.

Benefits of Implementing Recruitment Workflows

Implementing a structured recruitment workflow allows you to revisit the stages of the process, confirm which activities need to be completed, and act as a timeline for task completion as candidates move through each stage.

Learn the key aspects of implementing workflows →

Key Recruitment Workflow Features

Custom Workflow Templates

Recruitment workflows can be customized to fit the unique needs of an organization or specific job roles. Templates can be created and modified to include the necessary stages, activities, and decision points relevant to the hiring process. This flexibility allows teams to adapt workflows as needed.

Account settings allow users to create custom workflow templates. Practice opportunities are copied from these templates to manage updates in one place. Since much may not change from position to position, having the same backbone for each practice opportunity allows for consistent tracking. Individual practice opportunities, however, can be updated ad hoc as needed.

Learn how to implement workflow templates →

Recruit Specific Automated Activities

In each stage of a workflow, a number of activities must be completed. This could include tracking residency or fellowship programs, filtering qualified leads, or navigating candidates in a requisition. Our platform offers a variety of recruit-specific activity types as well as the option to customize a list of activity types to match your organization’s preferences.

Along with to-dos, our platform enables you to track interviews, offers sent, candidate responses, or whether an offer was accepted, declined, or rescinded. These data points allow for more granular tracking when reporting where candidates fall in the workflow.

Learn more about activities →

Stage Mapping for Candidate & Recruiting Status

Identify the hierarchy of a workflow by mapping out stages for a specific status including new, qualified, in progress, and passive. These stages tie directly to the candidate and recruiting status so no matter where a profile is viewed, you can understand where they are in the recruitment process.

Marking a candidate as inactive will also mark their recruiting status as inactive, noting reasons why they were not the right fit from the pick list of inactive reasons and the option to add more detail.

Once a candidate is contracted, this too will update the recruiting status to alert other recruiters that this person is no longer available as a potential lead for another open requisition.

In-depth Insights into Your Recruitment Process

By implementing Marketware into your recruitment process you can capture data and report on the information you need most. Pull and export lists of potential leads based on a specific specialty or county to high-level updates within the practice opportunities themselves that highlight open positions, active candidates, and indicators such as the average time to hire. These granular data dashboards can help you identify areas for improvement and make data-driven decisions to optimize your physician recruitment strategy.

Recruitment Overview

Keep managers informed of what’s going on at the account and team levels or how your recruitment is progressing using our high-level recruitment overview.

Candidate Overview

Provides a summary of the candidate pool within specific opportunities, places, or specialties, along with key demographics and sourcing information.

Days to Fill

Analyze how long it takes to fill an average practice opportunity or how long a position remains open by specialty.

Active/Inactive Candidate Analysis

Provides insight into the challenges and areas of improvement within the position-filling process.

Physician Commonalities

Make connections through physician commonalities to find physicians who might be a good fit to hire together based on their special interests.

Recruitment Expense Summary

Use this dashboard to gather key information for expense reports.

Learn more about dashboards →

Recruiting qualified physicians is a complex and time-consuming process. With Marketware, recruiting is taken to the next level by meeting the needs of healthcare-specific organizations. Implementing recruiting workflows designed for the physician hiring process allows you to effectively qualify, hire, and retain the right medical talent.

Interested in learning more about how Recruitment Workflows can help your team? Schedule a quick call with one of our solutions specialists →