The Value of Using a Physician Relationship Manager
In today’s competitive healthcare landscape, managing relationships with physicians and partners effectively is crucial. A Physician Relationship Manager (PRM) can revolutionize how you handle these interactions, providing a structured approach to managing referrals, tracking performance, and fostering stronger partnerships. But what happens if you don’t use a PRM? What specific challenges does it address? And why is Marketware’s PRM the best choice? Let’s explore these questions in detail.
What Sets Marketware’s PRM Above the Rest
Marketware’s Physician Relationship Management Platform makes it easier than ever to plan, track, and measure the effectiveness of liaison activity across key growth initiatives. You’ll be better armed to prevent physician turnover and loss of revenue by keeping organized timelines and task assignments. Review responsiveness by tracking physicians and closing the loop on any obstacles to access or service issues. Our easy-to-use platform integrates claims data into the PRM to help you understand patient mix, payer mix, claims volume, and shared patient connections at the provider level to help you evaluate return on visit.
- User-Friendly Interface: Intuitive design ensures easy adoption and use.
- Customizable Reporting: Tailored reports meet specific organizational needs.
- Robust Analytics: Advanced tools for tracking and analyzing performance metrics.
- Integration Capabilities: Seamlessly integrates with existing systems for a unified workflow.
- Dedicated Support: Comprehensive training and ongoing support from Marketware experts.
Sources:
- 65% of lost revenue for healthcare systems can be attributed to referral leakage | Referral MD
- 26% more productivity for engaged physicians than their less engaged counterparts | Gallup
- 23% referral increase within 2 years for hospitals using a PRM | Strategic Health Care Marketing
- 80% of referral volume typically comes from targeting the top physicians with a PRM | Health IT Outcomes
Tool Kit — Physician Relations
PRM Adoption Best Practices
Do you know the must-haves for securing PRM buy-in & optimizing your system’s use? Download this tool kit for helpful tips on getting started & the next steps to take, based on our…
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An Inside Look at Marketware’s PRM Platform
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